Workforce and Economic Development
Certified National Pharmaceutical Representative
The goal of the CNPR Training Program is to prepare candidates for a career in pharmaceutical sales. A CNPR™ (Certified National Pharmaceutical Representative) is a federally trademarked certification which can be obtained by acquiring the necessary knowledge in pharmacology, medical terminology, physiology, and regulations for selling pharmaceuticals. The CNPR™ examination is dedicated to increasing the professional level of NAPSR™ (National Association of Pharmaceutical Sales Representatives™) members and to developing meaningful and ethical standards fully accepted by its members and members of the pharmaceutical community.

BENEFITS TO YOUR ORGANIZATION

  • Enhances understanding of the pharmaceutical industry and its selling process
  • Develops knowledge in clinical pharmacology, physiology, and medical terminology
  • Leads to Certified National Pharmaceutical Representative Certification

COURSE OBJECTIVES

  • Understand all pharmaceutical terms, definitions, and abbreviations needed to sell pharmaceuticals and have the necessary medical terminology
  • Learn the overview of the pharmaceutical industry, major product lines, and therapeutic categories
  • Understand the FDA's role in the industry, laws enforced by the FDA, the Hatch-Waxman Act, and regulatory compliance in drug labeling and promotion
  • Learn Medicare/Medicaid issues and how they effect the selling process
  • Understand the research and development of new drugs, stages and timelines of new drug development, and clinical trials
  • Learn about patents, patent extensions, generic drugs, US drug distribution channels, manufacture/distributor relationships, and distributor/retail relationships
  • Train on government reimbursement programs, drug discount cards, major concepts and components of managed care, main stakeholders in the managed care marketplace, drug marketing, and group purchasing organizations
  • Learn about pharmaceutical sales territory, call planning and record keeping, appointment calls/impromptu calls, strategies for no see offices, and down time strategies
  • Learn how to effectively use sales brochures and support literature, how to sell new products versus established products, prepare for hospital calls, security concerns of a hospital, and sampling rules in hospitals
  • Be prepared to properly comment on competing pharmaceutical products, effective drug sample positioning, citing clinical studies and trials, closing sales, exhibit preparation, and how to communicate with a district manager
  • Be prepared to take the CNPR certification exam

TRAINING DESCRIPTION AND MATERIALS

Online course supported by a trained instructor. No special computer requirements other than Internet access and email capabilities. The following textbooks are provided:The Pharmacy Technician: A Comprehensive Approach; Math for Meds: Dosages and Solutions; Pharmacology for Technicians;

Pharmacology for Technicians Workbook; and Pharmacology for Technicians Workbook.

HOURS

Your Certified National Pharmaceutical Representative training course includes 120 contact hours of online training for up to 1 employee. Pricing includes training administration, instruction, and specified participant texts.


Request more information online or call 888-999-3639.